A Vision Rooted in Trust, Driven by Purpose

Our Leadership

Eduardo Ortiz Jasso

CEO and Founder
Is a renowned Mexican architect and urban planner, known for his visionary approach and leadership in both the public and private sectors. With over 30 years of experience, he has received prestigious honors such as the BAZ PRADA Award from UNAM and the 2008 Award for Excellence in Urban Planning at the World Planning Congress in China, for his Cancún 2030 master plan.
He has led major infrastructure projects in Mexico, including the Nichupté Bridge in Cancún—currently the third longest over water in Latin America—and Equity Park, also in Cancún, recognized by UN-Habitat for advancing the Sustainable Development Goals (SDGs). His work has contributed to building strong institutions that serve as benchmarks across Latin America and the Caribbean.
Eduardo has been a keynote speaker at global architecture and urbanism conferences, including at Harvard University. He is a member of the American Institute of Architects (AIA) and ISOCARP, where he served as Mexico’s national president. He has also worked as an advisor and program coordinator for UN-Habitat and currently sits on the Board of Directors of the Urban Economy Forum (UEF) in Toronto, Canada.

Henry Kim

Co-Founder
Is a highly respected Korean engineer with deep expertise in sustainable infrastructure development. Throughout his career, he has led major international projects that have reduced the environmental impact of construction, aerospace, and rail systems. He has held senior roles in global companies such as SAMSUNG and Lombard Development Group, and served as CEO of BOMBARDIER Aerospace and Transportation in Korea, where he oversaw large-scale mobility initiatives.
He is the Founding Director of YH Clean Energy, leading green hydrogen projects across Africa and Latin America in partnership with BYUCKSAN Power, a prominent Korean energy company. His work reflects a commitment to clean technology and global collaboration.
His shared vision with Eduardo Ortiz Jasso led to the creation of ZITRO Group®—merging their expertise to deliver high-impact projects through strategic alliances and responsible investment. The group focuses on real estate, tourism, energy, and mobility, with a strong emphasis on sustainability and innovation.

Our Team

Eduardo Ortiz Jasso

CEO and Founder

Henry Kim

Co-Founder

Paul Iván
Caballero Aguilar

Chief Operating Office (CCO)

Jacqueline Dockeray

Director of Conservation and Education

Henry Shin

Director of Energy

Alejandro Ortiz Osorio

Chief Marketing Associate

Jorge Ortiz Osorio

Associate Construction Manager

Omar Ortiz Osorio

Creative Producer & Content Creator

Rooted in trust and shared values, Eduardo Ortiz Jasso and Henry Kim transformed their friendship into a leadership alliance. With decades of experience across sectors, they built ZITRO Group®as a platform for bold, future-focused solutions with global impact.

The Values That Guide Us

01 Trust

We build long-term relationships based on trust—delivering on our promises and ensuring every project reflects our integrity and professionalism. Our partners and investors rely on our proven track record and consistent performance across global markets.

02 Respect

We foster a culture of respect—for people, communities, and the environment. Every collaboration is grounded in cultural sensitivity, sustainability, and social responsibility.

03 Transparency

Clear communication and open processes are at the core of how we operate. We maintain full transparency with all stakeholders—from planning to execution—building confidence in every decision we make together.

04 Commitment

We are deeply committed to excellence and innovation. Every project is guided by a shared vision and a dedication to creating meaningful, high-impact solutions in mobility, energy, and real estate.
These values are fundamental to ZITRO Group®. They reflect our commitment to corporate responsibility and directly support the group’s work in environmental education and conservation across all our initiatives.
CANCUN
Boulevard Puerto Cancun
DIOMEDA Corporate Office 503
Cancun, Mexico
+52 9986 88 44 00
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LISBON
Avenida da Liberdade 110-1
Lisbon, Portugal
+351 213 404 500
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SEOUL
5F, 103-1, Yangjaecheon-ro, Seocho-gu
Seoul, Korea
+82 10 3775 3071
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